Brand Identity and Label Design for JCR Vineyard
Originally part of a mid-1800's land grant from the US government, Jalama Cañon Ranch wanted a deeply authentic and unique look to tell the ranch's story on each bottle.
With access to the original land deed, I digitized a section of the note, extracted the letters J, C and R, modified them to increase legibility and formed the custom word mark. Incorporating the rest of the land deed in the background of the label drives home the rich history of the property. Adding textured elements and a wax-dipped seal to the bottle completes the narrative.
